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Highly popular social networking site Facebook has bowed to consumer pressure and removed most of the controversial aspects from its Beacon program. For those of you who do not know Beacon, it is a new information sharing functionality that Facebook recently released. This new program shared users’ online buying habits with other sites which were out of Facebook’s network. Facebook users were not allowed to “opt-out” of the program either. This created a backlash from the large user community and was picked up by MoveOn.org and various other consumer advocacy and privacy protection organizations.
From New York Times … Within the last 10 days, more than 50,000 Facebook members have signed a petition objecting to the new program, which sends messages to users’ friends about what they are buying on Web sites like Travelocity.com, TheKnot.com and Fandango. The members want to be able to opt out of the program completely with one click, but Facebook won’t let them.
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| Print article | This entry was posted by TechVirgin on November 30, 2007 at 6:02 pm, and is filed under Web Services. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
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